Simplexity
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Our Team

Our Leadership Team

 
Greg Arnold Greg Arnold joined the Simplexity team in December 2013 as the Managing Director and leads the accounting team. Greg immerses himself in our entrepreneur’s businesses in order to become a key financial resource and advisor to the Company. Besides managing the Simplexity team, he is responsible for financial modeling, monthly/quarterly financial reviews as well as the research and implementation of key accounting policies for all of our clients. Greg has an extensive background in both finance and accounting, most recently at EY where he led audit teams within both private and public companies in a number of industries. Greg earned a bachelor’s degree in finance and accounting from the Haskayne School of Business and is a Chartered Accountant. Outside of the office, you will likely find Greg enjoying one of San Diego’s many beautiful beaches or outdoor venues with his wife and daughter.

Greg Arnold

Greg Arnold joined the Simplexity team in December 2013 as the Managing Director and leads the accounting team. Greg immerses himself in our entrepreneur’s businesses in order to become a key financial resource and advisor to the Company. Besides managing the Simplexity team, he is responsible for financial modeling, monthly/quarterly financial reviews as well as the research and implementation of key accounting policies for all of our clients. Greg has an extensive background in both finance and accounting, most recently at EY where he led audit teams within both private and public companies in a number of industries. Greg earned a bachelor’s degree in finance and accounting from the Haskayne School of Business and is a Chartered Accountant. Outside of the office, you will likely find Greg enjoying one of San Diego’s many beautiful beaches or outdoor venues with his wife and daughter.

Elena Brisard Elena Brisard is a Senior Accounting Manager at Simplexity Services. Elena loves working with entrepreneurs who have a clear vision for what they hope to create, and an unbreakable determination to make it a reality. She is involved in managing full cycle accounting, financial modeling and HR implementation. With a degree in Finance from SDSU, Elena has over 10 years of finance and accounting experience in various types of companies from large industry leaders to start ups and non-profits.  In her free time, she loves to spend time with her husband and two kids, enjoys running and yoga, and all the amazing outdoor activities San Diego has to offer.

Elena Brisard

Elena Brisard is a Senior Accounting Manager at Simplexity Services. Elena loves working with entrepreneurs who have a clear vision for what they hope to create, and an unbreakable determination to make it a reality. She is involved in managing full cycle accounting, financial modeling and HR implementation. With a degree in Finance from SDSU, Elena has over 10 years of finance and accounting experience in various types of companies from large industry leaders to start ups and non-profits.  In her free time, she loves to spend time with her husband and two kids, enjoys running and yoga, and all the amazing outdoor activities San Diego has to offer.

Cliff Boro Clifford Boro is a General Partner of Entry Ventures Group. Prior to Entry Ventures Group. Cliff was the Managing Partner and Co-Founder of the Team Group, Co-Founder and CEO of Zui.com (sold to Saban Capital), Co-Founder of CVT Ventures, Chairman and CEO of Infogate (sold to AOL Time Warner). Cliff currently serves as the Chairman of 1AppWorks. Cliff is a very-experienced venture-backed CEO, Founder, investor and entrepreneurial catalyst. He has helped over a dozen companies from founding to exit, including serving as the Founding Chairman of Say Media and mSnap. For his work at Zui.com, Cliff was named a Champion of Change by the White House. Cliff began his career working in the hedge fund industry and worked at both Steinhardt Partners and Soros Fund Management. In his free time, Cliff loves to spend time sailing and boating and performing amateur improvisational comedy. Cliff serves as a Board member of the San Diego Performing Arts League and as a Board Member of Temple Beth El in La Jolla.

Cliff Boro

Clifford Boro is a General Partner of Entry Ventures Group. Prior to Entry Ventures Group. Cliff was the Managing Partner and Co-Founder of the Team Group, Co-Founder and CEO of Zui.com (sold to Saban Capital), Co-Founder of CVT Ventures, Chairman and CEO of Infogate (sold to AOL Time Warner). Cliff currently serves as the Chairman of 1AppWorks. Cliff is a very-experienced venture-backed CEO, Founder, investor and entrepreneurial catalyst. He has helped over a dozen companies from founding to exit, including serving as the Founding Chairman of Say Media and mSnap. For his work at Zui.com, Cliff was named a Champion of Change by the White House. Cliff began his career working in the hedge fund industry and worked at both Steinhardt Partners and Soros Fund Management. In his free time, Cliff loves to spend time sailing and boating and performing amateur improvisational comedy. Cliff serves as a Board member of the San Diego Performing Arts League and as a Board Member of Temple Beth El in La Jolla.

 
Tom Broadhead Tom Broadhead is a General Partner of Entry Ventures Group.  Tom has over 25 years of finance, operations, start up, and investment experience.  Prior to Entry Ventures Group, Tom was the Managing Partner and Co-Founder of the Team Group, Co-Founder and COO/CFO of Zui.com (sold to Saban Capital), Co-Founder of CVT Ventures, and CFO/COO for Infogate (sold to AOL Time Warner. Tom is a very-experienced venture-backed CFO/COO and has served that capacity for many portfolio companies including 1Appworks, 6Sense, Chatmeter, Dealstruck, LoanHero, Say Media, mSnap, Kennedy Western, and Luxology. Tom began his career at E&Y and has held numerous senior finance positions at both public and private companies.  In his free time, Tom loves to spend time with his wife and 3 kids, enjoys mountain biking and running, can often be found at the gym, and has been known to cheer wildly for the San Diego Chargers and Los Angeles Kings.

Tom Broadhead

Tom Broadhead is a General Partner of Entry Ventures Group.  Tom has over 25 years of finance, operations, start up, and investment experience.  Prior to Entry Ventures Group, Tom was the Managing Partner and Co-Founder of the Team Group, Co-Founder and COO/CFO of Zui.com (sold to Saban Capital), Co-Founder of CVT Ventures, and CFO/COO for Infogate (sold to AOL Time Warner. Tom is a very-experienced venture-backed CFO/COO and has served that capacity for many portfolio companies including 1Appworks, 6Sense, Chatmeter, Dealstruck, LoanHero, Say Media, mSnap, Kennedy Western, and Luxology. Tom began his career at E&Y and has held numerous senior finance positions at both public and private companies.  In his free time, Tom loves to spend time with his wife and 3 kids, enjoys mountain biking and running, can often be found at the gym, and has been known to cheer wildly for the San Diego Chargers and Los Angeles Kings.

Junior Chaperon Junior Chaperon is a Senior Accounting Manager at Simplexity Services. He earned his business degree from Williams School of business with majors in finance and accounting and is a CPA.  He started his career in Canada working for companies such as Tembec and Sun Life Financial.  Before joining Simplexity Services over 3 years ago, Junior was the CFO for several fast-pace startup companies from the service and software industries.  Junior was part of several successful mergers and acquisitions.  What makes Junior a valuable asset for many of our clients is that he has been an owner himself and understand the special needs of young entrepreneurs and the challenges of a fast-evolving environment.  Junior is a die hard fan of the Montreal Canadiens (best hockey team in history) and enjoys traveling the world.  He has been married 14 years to his beautiful wife Agnes and have 4 beautiful children.

Junior Chaperon

Junior Chaperon is a Senior Accounting Manager at Simplexity Services. He earned his business degree from Williams School of business with majors in finance and accounting and is a CPA.  He started his career in Canada working for companies such as Tembec and Sun Life Financial.  Before joining Simplexity Services over 3 years ago, Junior was the CFO for several fast-pace startup companies from the service and software industries.  Junior was part of several successful mergers and acquisitions.  What makes Junior a valuable asset for many of our clients is that he has been an owner himself and understand the special needs of young entrepreneurs and the challenges of a fast-evolving environment.  Junior is a die hard fan of the Montreal Canadiens (best hockey team in history) and enjoys traveling the world.  He has been married 14 years to his beautiful wife Agnes and have 4 beautiful children.

Lelio Lee Lelio Lee (Xiangde Li) is a Staff Accountant at Simplexity Serivces where he supports the accounting, Finance and HR functions of the firm’s client companies.  Prior to Simplexity Services, Lelio worked on the accounting team at San Diego based Eton BioSciences, Inc. and as the Assistant to the Director of Development at Shaanxi Provincial Investment Co., a Chinese state owned conglomerate based in Xi’an, Shaanxi, China.  Lelio received his Certificate in Accounting from the University of California, San Diego and is currently working towards his CPA license.  He obtained his Bachelor’s Degree in Applied Economics from Xi’an Jiao Tong University.

Lelio Lee

Lelio Lee (Xiangde Li) is a Staff Accountant at Simplexity Serivces where he supports the accounting, Finance and HR functions of the firm’s client companies.  Prior to Simplexity Services, Lelio worked on the accounting team at San Diego based Eton BioSciences, Inc. and as the Assistant to the Director of Development at Shaanxi Provincial Investment Co., a Chinese state owned conglomerate based in Xi’an, Shaanxi, China.  Lelio received his Certificate in Accounting from the University of California, San Diego and is currently working towards his CPA license.  He obtained his Bachelor’s Degree in Applied Economics from Xi’an Jiao Tong University.

 
Frederick Morrison Frederick is a General Partner of Entry Ventures Group and a co-founder of Simplexity. He started his entrepreneurial journey in the Financial systems and IT field that resulted in the IPO of his company on the Johannesburg Stock Exchange.  During this time, the company was recognized as the third fasted growing company in South Africa.As CEO he was actively involved in the acquisitions and growth of the group and was constantly involved in the strategy to unlock potential of these companies.In the years following the IPO Frederick also founded numerous companies and was actively involved the formation and operation of the Superior Aviation Group.In the last few years Frederick was exclusively involved in the Fintech space. This development included Financial ERP solutions, Financial Collection, and Mobile Banking platforms. The focus was on scaling and process automation for these Fintech solutions, a skill well applied in his role as CEO of Simplexity.Frederick completed his degree in Computer Science at the North West University (South Africa).

Frederick Morrison

Frederick is a General Partner of Entry Ventures Group and a co-founder of Simplexity. He started his entrepreneurial journey in the Financial systems and IT field that resulted in the IPO of his company on the Johannesburg Stock Exchange.  During this time, the company was recognized as the third fasted growing company in South Africa.As CEO he was actively involved in the acquisitions and growth of the group and was constantly involved in the strategy to unlock potential of these companies.In the years following the IPO Frederick also founded numerous companies and was actively involved the formation and operation of the Superior Aviation Group.In the last few years Frederick was exclusively involved in the Fintech space. This development included Financial ERP solutions, Financial Collection, and Mobile Banking platforms. The focus was on scaling and process automation for these Fintech solutions, a skill well applied in his role as CEO of Simplexity.Frederick completed his degree in Computer Science at the North West University (South Africa).

ERICA RUHLAND Erica Ruhland is a Senior Accounting Manager at Simplexity Services. She holds a Bachelor’s degree in Accounting and Business Management from Texas A&M University - Corpus Christi, and is currently earning her Master’s in Business Administration while working towards her CPA license. With years of accounting experience in the public and private sector, she has excelled in management, analytic, audit and other roles, while demonstrating a unique ability to lead high-performance teams and maximize efficiencies through her expertise in technology and finance. Erica is community minded, co-founding the San Diego chapter of Rotaract, a non-profit service organization, and, due to her immense leadership acumen, was elected president after serving as Director of Finance.

ERICA RUHLAND

Erica Ruhland is a Senior Accounting Manager at Simplexity Services. She holds a Bachelor’s degree in Accounting and Business Management from Texas A&M University - Corpus Christi, and is currently earning her Master’s in Business Administration while working towards her CPA license. With years of accounting experience in the public and private sector, she has excelled in management, analytic, audit and other roles, while demonstrating a unique ability to lead high-performance teams and maximize efficiencies through her expertise in technology and finance. Erica is community minded, co-founding the San Diego chapter of Rotaract, a non-profit service organization, and, due to her immense leadership acumen, was elected president after serving as Director of Finance.

JEFFREY SCHUSTER Jeffrey Schuster earned a Bachelor of Science degree in business from Tulane University and brings a wide range of skills to Simplexity.  In 1998, Jeffrey co-founded Logicube, Inc., one of the oldest manufacturers of hard drive duplication and forensic acquisition hardware in the industry.  Logicube is recognized worldwide as the pioneer of forensic computer imaging technology.  To this date, Jeffrey still serves as the Chief Financial Officer and board member of Logicube.  Jeffrey received his private pilot license in 1995 and has flown and owned numerous aircraft, including a Velocity which was built by himself and his closest friend, Tyson McDowell.  Jeffrey’s proudest accomplishment is being the father of his amazing daughter, Maya, who attends San Diego Jewish Academy.  Jeffrey, along with his love, Lora, enjoy traveling, flying, boating and just enjoying life.

JEFFREY SCHUSTER

Jeffrey Schuster earned a Bachelor of Science degree in business from Tulane University and brings a wide range of skills to Simplexity.  In 1998, Jeffrey co-founded Logicube, Inc., one of the oldest manufacturers of hard drive duplication and forensic acquisition hardware in the industry.  Logicube is recognized worldwide as the pioneer of forensic computer imaging technology.  To this date, Jeffrey still serves as the Chief Financial Officer and board member of Logicube.  Jeffrey received his private pilot license in 1995 and has flown and owned numerous aircraft, including a Velocity which was built by himself and his closest friend, Tyson McDowell.  Jeffrey’s proudest accomplishment is being the father of his amazing daughter, Maya, who attends San Diego Jewish Academy.  Jeffrey, along with his love, Lora, enjoy traveling, flying, boating and just enjoying life.

 
Walker Vanos Walker Vanos is a Staff Accountant at Simplexity Services. With a degree in Literature/Writing and an Accounting Certificate from UCSD, he brings a unique background to his position. Prior to Simplexity, Walker worked for The San Diego Accounting group, working with clients in a variety of industries across San Diego county. When he’s not at work, you can find him golfing, spending time with his new wife and their truly, ridiculously handsome cats and working on his next homebrew.

Walker Vanos

Walker Vanos is a Staff Accountant at Simplexity Services. With a degree in Literature/Writing and an Accounting Certificate from UCSD, he brings a unique background to his position. Prior to Simplexity, Walker worked for The San Diego Accounting group, working with clients in a variety of industries across San Diego county. When he’s not at work, you can find him golfing, spending time with his new wife and their truly, ridiculously handsome cats and working on his next homebrew.

RAYMOND WATT Raymond Watt is a General Partner of Entry Ventures Group.  He has successfully started and sold numerous technology companies and has a 20-year plus experience in in both Software Development and Enterprise System Outsourcing.  Previously, Mr. Watt served as the Chief Technical Officer of EOH Oracle Services, a group within the largest Information Technology firm listed on the South African Stock Exchange. He has served on the board of Braingear AG, a medical-device focused biotech companies, as well as GRI Bio, a San Diego based pharmaceutical company.  Mr. Watt received his B.Sc. in Computer Science from NorthWest University and a MBA in Information technology from Bond University in Australia. Mr. Watt is an active member of the Coastal San Diego chapter of the Young Presidents Organization (YPO), and currently serves as their Chapter Chair.

RAYMOND WATT

Raymond Watt is a General Partner of Entry Ventures Group.  He has successfully started and sold numerous technology companies and has a 20-year plus experience in in both Software Development and Enterprise System Outsourcing.  Previously, Mr. Watt served as the Chief Technical Officer of EOH Oracle Services, a group within the largest Information Technology firm listed on the South African Stock Exchange. He has served on the board of Braingear AG, a medical-device focused biotech companies, as well as GRI Bio, a San Diego based pharmaceutical company.  Mr. Watt received his B.Sc. in Computer Science from NorthWest University and a MBA in Information technology from Bond University in Australia. Mr. Watt is an active member of the Coastal San Diego chapter of the Young Presidents Organization (YPO), and currently serves as their Chapter Chair.